Market research enables organizations to analyze supply and demand for a given market to implement a business strategy or marketing action plan. Market studies are widely used when evaluating the viability of a project and […]
Improving competitiveness and achieving business goals are constant pursuits regardless of the size or sector of the business. For this, it is essential to develop a correct market segmentation. To achieve their goals, organizations need […]
The transformation in marketing over the last decade has been very marked. The way and means of communicating a message today are very different from the methods used a few years ago. The print media […]
You need to answer customers, follow up with sales calls, and answer feedback. All of these are possible with a contact center that handles your business exclusively. However, many business owners nowadays are finding it […]
Once you are able to answer these three big questions you are well on your way to developing a marketing plan that you can easily create, implement and measure. […]
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