Category: MBA Notes

  • Beginner Marketing Mistakes

    Beginner Marketing Mistakes

    Most significant Error Starting Online marketers Make with Internet Affiliate Marketing Internet affiliate marketing is famous as an online cash flow creator for both newcomers as well as skilled marketers at the same time. It is relatively simple to get started with, and also it need not cost much if any money to make it…

  • Turning Customers into Clients: Acquisition v. Retention

    Turning Customers into Clients: Acquisition v. Retention

    Are you spending more on acquisition or retention? If you said ‘acquisition,’ you’re wasting time and money. Estimates that 20 percent of customers account for 80 percent of total revenues in most businesses is useful news. Consider it a wake-up call! Finding a new business is expensive and often unrewarding, So why spend time and…

  • Processes – The Fun 7 Pees of Marketing

    Processes – The Fun 7 Pees of Marketing

    Cover this Pee, and you’ve covered all the other Pees of Marketing. Product, Price, Place, Promotion, People, and Physical Evidence come together as part of a process to make each customer experience perfect. Aim for smooth business operations – Marketing and Processes Make a service blueprint that lets you plan everything down to the last drop… The…

  • 10 tips for getting ideas from your employees

    10 tips for getting ideas from your employees

    Besides you, who knows your company best and can offer the most worthwhile ideas for improvements? Your employees. But just try to drag those ideas out of them. They’re too busy. Or afraid of getting shot down. Or maybe they’re discouraged by the dust on the suggestion box. Suggestion boxes can just be a lame…

  • Secrets To Building An Engaging Brand Experience

    Secrets To Building An Engaging Brand Experience

    When you think of creating a new brand, it’s easy to think about advertising managers sitting around a conference room tossing around ideas with caffeine fueled creativity. However, often times, the most powerful branding comes from adding a little “fun” to your brand experience. Driven by the Burger King mentality, today’s customers want to do…