Category: Miscellaneous
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9 Common misconceptions about an MBA
This is one input that I must add in my article as it clears many wrong perceptions regarding the hype created around the magic word MBA 1. Anyone can do an MBAPerhaps anyone can complete one of the low quality MBA programs available. However, to attain an MBA from a respectable B- School will mean…
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Marketing Should be built Right in to the product – Seth Godin
I have been reading a little about Seth Godin, who is a renowned marketing guru, the author of “Purple Cow”,”Permission Marketing”,”Unleashing the ideavirus” etc. His readings are thought provoking. I liked his statement idea that marketing should be built right into the product. The people who really make the product successful are the people who…
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What is an MBA?
The Master of Business Administration is a postgraduate that is internationally recognized as a business management qualification. But it is more than an academic degree. A good MBA is preparation for business management involving a combination of practical training and theoretical learning. What managers, executives and other types of business professionals are being prepared for…
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Is an MBA Worth it?
There is a scene from a FedEx commercial aired on U.S. TV a few years ago. It liveson at Youtube, where two different postings of the 30-second ad have been viewed almost 91,000 times (type in key words “FedEx” and “MBA” at www.youtube.com to view the spot). The ad closes with the narrated tag line:…
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Buying New Luggage
For people who aren’t racking up the frequently flyer miles that often, taking a trip often means bringing the old luggage down from the attic and dusting it off. Even though many in-frequent flyers often try to make do with their older luggage, there comes a time when you have to retire that old clamshell…