Tag: marketing
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Market Research – Best Practices
Market research enables organizations to analyze supply and demand for a given market to implement a business strategy or marketing action plan. Market studies are widely used when evaluating the viability of a project and making a business plan. Organizations collect consumer information through online surveys or other research methods such as a more qualitative…
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Is Aerial Advertising Taking Off?
Aerial advertising refers to advertising using banners that are towed by small airplanes. Running a successful business depends on many factors, the most important of which is probably advertising. You may be selling excellent products or services, but if consumers and potential clients are not aware of their existence, your business may not go exactly…
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How Do I make an Effective Presentation
The way in which information is presented will also affect the value that the audience put on it. If the presentation is unplanned or unprofessional then this may reduce its impact. There are some situations where informal presentation of information is acceptable – in brainstorming sessions for example. Mostly however the way that the information…
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9 Ways to Sell your way to success
“Nothing happens until a sale is made” is a statement that many entrepreneurs who work in sales and marketing have heard. In fact, the most valuable asset a company can have is a productive salesperson. If you know how to sell your way to success, you can literally write your own ticket to the income…