Tag: product
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Steve Jobs: Lessons we need to learn from him
Steve Jobs, a visionary, an inventor and one of the best leaders of the 20th century left the world on 5th October, 2011 i.e. Today, last year. He was amongst the most well known CEO’s of all times and is credited with taking Apple to new heights with the introduction of products such as iPod,…
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How to Correct Patient Screw Ups
It’s very common for glitches and setbacks to happen in any dental clinic. It is close to impossible to not encounter dissatisfied patients. Although you might have to deal with disgruntled patients every now and then, the idea is to pacify them and, at the end of the day, make them happy. This is a…
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Marketing Should be built Right in to the product – Seth Godin
I have been reading a little about Seth Godin, who is a renowned marketing guru, the author of “Purple Cow”,”Permission Marketing”,”Unleashing the ideavirus” etc. His readings are thought provoking. I liked his statement idea that marketing should be built right into the product. The people who really make the product successful are the people who…