Tag: relationship

Public sector marketing – Indian Perspective

In plain and simple terms, marketing activities and strategies result in making products available that satisfy customers, while making profits for the companies that offer those products. Marketing is a creative, ever-changing orchestration of all the activities needed to accomplish not only a focus on what the customer wants, but that this customer-orientation must also…

December 11, 2012
Managing conflict – Theory and perspectives

So many articles, researched that deal with managing the conflict in organization. They give different ways to manage conflict but most of the ideas are overlapping. However, examining the conflict nature without knowing the appropriate approaches to handle the conflict only solves half of the problem. Likewise, the effectiveness of a particular conflict management approach…

May 9, 2012
Effect of conflict in organization

A number of studies have compared the effect of conflict on the work performance and on general found task or cognitive conflict to have positive effects while relationship or effective conflict to have negative effects on team performance. Amason (1996) argue that these two types of conflict have different performance outcomes and contend that cognitive…

May 9, 2012
Types of conflict

Conflict theorists agree that there are two major types of conflicts although they label them in different ways. In 1980 Deutsch labeled them cooperative versus competitive. Jehn (1995, 1997) labels two types of conflict as task and relationship conflicts. In 1996 Amason et al. defined these types of conflict as “effective” and “cognitive” and in…

May 9, 2012