Category: MBA Notes
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Processes – The Fun 7 Pees of Marketing
Cover this Pee, and you’ve covered all the other Pees of Marketing. Product, Price, Place, Promotion, People, and Physical Evidence come together as part of a process to make each customer experience perfect. Aim for smooth business operations – Marketing and Processes Make a service blueprint that lets you plan everything down to the last drop… The…
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10 tips for getting ideas from your employees
Besides you, who knows your company best and can offer the most worthwhile ideas for improvements? Your employees. But just try to drag those ideas out of them. They’re too busy. Or afraid of getting shot down. Or maybe they’re discouraged by the dust on the suggestion box. Suggestion boxes can just be a lame…
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Secrets To Building An Engaging Brand Experience
When you think of creating a new brand, it’s easy to think about advertising managers sitting around a conference room tossing around ideas with caffeine fueled creativity. However, often times, the most powerful branding comes from adding a little “fun” to your brand experience. Driven by the Burger King mentality, today’s customers want to do…
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Can country be a brand?
A brand is considered a major factor for differentiation. Despite the fact that products can be differentiated on the basis of their characteristics, consumers tend to pay little attention to the product details. Instead, they differentiate the product from its competitors based on the brand name and their familiarity with the brand. A brand has…
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Tips to Increase Brand’s Visibility and Presence in Social Media
Creating and making your brand visible takes a lot more time and it also require appropriate strategies and abilities to fully access how your techniques are going to work here for you. In case you are someone who is struggling hard to improvise your brand’s visibility and presence on Social Media with Video, you must…